Another year has come and gone, and we are so excited for the New Year! In this year’s Beauty Report, we dive into the key trends shaping the world of makeup, from glowing, radiant skin to bold, defined eyes and glossy finishes. These trends are all about enhancing natural beauty while still having fun. Whether you’re looking to refresh your daily look or experiment with something new, 2025 is the year to shine!
Fresh Skin
This New Year's makeup trend focuses on radiant, fresh, and dewy skin, embracing a natural, healthy glow. Skincare-infused makeup is taking center stage. Think lightweight foundations and luminous primers that enhance your skin's natural texture while providing lasting hydration.
Defined Eyes
This New Year's makeup trends highlight defined eyes as the ultimate statement. Eyeshadow sticks are a go-to for their ease and versatility, offering creamy, blendable formulas for a bold or soft look. Pair them with volumizing and lengthening mascaras to make your lashes pop, framing your eyes with drama and precision.
Glossy Lip & Skin
For the New Year, glossy lips and skin are key to achieving a fresh, radiant look. Glossy lip products add a subtle shine, making lips appear fuller and more defined. Dewy skin with a focus on highlighter is the ultimate glow-up trend. The key is achieving a natural, radiant shine that looks like you’ve been lit from within.
As we step into 2025, these trends set the tone for a year of creativity in makeup and enhancing your natural beauty. Here’s to a beautiful year ahead!